Tag: advertising

ABCs: Article, Baby, & Chapter

Lindsay DavisLeave a comment
Wooden letters A, B, and C hung on a wall

Image by Gerd Altmann from Pixabay

Last December, I was struggling with the transition back to community college libraries after a whirlwind research university library experience. It had been three months, and I was worried I had made a mistake. When COVID happened and the library shut down for regular services, I found myself feeling useful again and able to throw myself into what needed to be done. One of my colleagues and I worked really hard this spring, summer, and fall to make changes. You can read about what we worked on in “Pivoting Library Services in a Pandemic: Merced College Library Steps Up to the Challenge,” which was published in the December issue of the CCL Outlook, the newsletter for the Council of Chief Librarians, California Community Colleges. There were many basic needs the library had prior to the pandemic, so some of what has changed will continue when we return to campus.

Our library is also going to experience other major changes in Fall 2021; academic and student support services are moving into the building. I’ve been pretty quiet about my feelings about it among colleagues, but I welcome the changes. I’m sure there will be bumps in the road as we figure out how things will work, but in the end, I think this will actually be a positive change.

However, I am a little worried about when changes will begin to be made since the full-time librarians are off contract over the summer. In any other summer, I wouldn’t mind being contacted, but I am going to spend this summer caring for a new baby and recovering from childbirth–my husband and I are expecting our first child in early May! I’ll be on maternity in April, so this doesn’t leave me a lot of time to help with any decision-making. I’ll just have to defer to my colleagues and go into fall knowing that things in my personal and work life are going to be different. Coming back to work in person in the fall will be challenging enough–leaving my baby, pumping, getting used to driving two hours a day again, etc.

Besides COVID and a baby on the way, another big surprise of 2020 is that the Library Outreach Cookbook was finally published this year! I had almost given up hope. My chapter (55) is about my experience using Smore to advertise new books when I worked as the solo librarian at the Los Baños Campus. I worked there full-time between August 2013 and May 2016, so this chapter is pretty dated. At the time, we had a really cruddy catalog and were using version 1 of LibGuides. Earlier this year, nearly all of the California community college libraries began using ExLibris Alma Primo, so it’s easy to create new book lists, and there are so many other tools that folks can use nowadays to show off new acquisitions.

I had really hoped to have written more posts this year, but like my reading goals, I didn’t have it in me. Just making it through the year was enough.

Library Outreach in Public Health

Lindsay DavisLeave a comment

I meant to do a check in regarding my new job for both September and October, which I will get to eventually, but I just had to share about my library outreach success story.

As you may recall, the UC Merced Library launched a liaison program in late August. We have a small staff, so we don’t have subject specialist roles that involve collection development in that area. Four us were assigned to the School of Social Sciences, Humanities, and Arts. There are a number of minors, undergraduate, and graduate degrees in these areas, so we split them up. My primary areas are public health, management, and economics. Public health has both an undergraduate and doctoral program.

Our task for the semester was to begin connecting with the graduate group chairs. A colleague and I met with the Social Science graduate group chair to explain about the liaison program and possibly get ideas for how to communicate with the faculty and graduate students working in public health, management, and economics. Since public health is the only social science program with a graduate program, the conservation leaned more towards public health. I had already talked with our Head of Collections and Deputy University Librarian about previous conversations the Library had had with public health faculty, so that gave me some history. The grad group chair also briefly went over these previous  conversations, mostly related around access to some specific journals and data services. The grad group chair gave me the contact name of a professor who teaches a professional seminar for first-year doctoral students and said he would send me an email list of all of the graduate students in public health. The list he sent me included not only student names and contact information but also had the name of each student’s faculty mentor. I made contact with the professor of the class the grad group chair had mentioned, asking if there was something we could do for her students. I sent out a couple of messages, knowing it was a busy time of year, and waited.

While waiting, I discovered that there is a Public Health Seminar Series. I had missed the first talk already, but I contacted the professor who coordinates this series, explaining who I was and that I thought it might be beneficial for me to come to these talks to learn more about public health research. She was very welcoming and seemed pleased about my interest. I wasn’t able to stay for the whole talk due to an appointment, but I took notes and followed-up with the coordinator about the featured researcher’s work. (If you’re interested, the researcher is Dr. Joan Casey, and she discussed her article “High-Density Livestock Operations, Crop Field Application of Manure, and Risk of Community-Associated Methicillin Resistant Staphylococcus aureus Infection in Pennsylvania.”)

A little more time passed, and I decided that I needed to contact the students directly. Rather than send out a text-heavy email, I opted for this simple Smore newsletter to introduce myself, the new liaison program, and offer some general services. I also included the link to the article that was discussed at the Public Health Seminar Series for those who, like me, may have missed the citation or were not able to attend the talk. I sent the newsletter to two groups–the students and faculty mentors. I was able to craft different introductory statements in the email that was sent via Smore, so I explained to the faculty mentors that their students had received this information from me. (P.S. The newsletter was viewed 120 times! I also found out that we have a subscription to Mail Chimp, so I will try that next semester.)

The professor I had been trying to contact got a hold of me within a couple of hours after sending out the newsletter! She asked if I could give a session on how the librarians might be able to support students conducting systematic reviews. Thankfully, my colleague, who is the secondary liaison for public health, had done a MOOC on systematic reviews. She sent me some of the materials, so I could look at them. I found a number of useful online guides other libraries have created, which helped me learn more about systematic reviews. After doing some more research on the topic, we created a lesson plan.  The online guides I had looked at also served as the foundation for an online guide we created for the students (below is a screenshot).

Screenshot of Systematic Reviews Guide

We gave the workshop last week, and, although there were parts I could have been better in, it was successful! Some of the students took notes and asked us several questions. We also got good feedback from the students as we were packing up. They seemed happy to have a guide to refer to when doing their own systematic reviews.

The happy story could end here, but it doesn’t. It gets even better.

I sent out a second newsletter with the link to the systematic review guide, information about signing up for an ORCID ID (this campaign had been part of our Open Access Week programming), a reminder about the third installation of the Public Health Seminar Series, and some videos related to using RefWorks. I got a thank you from the professor about coming into her class for the systematic reviews workshop after sending out this second newsletter.

The third installation of the Public Health Seminar Series was this past Tuesday. The talk was given by Dr. Kurt Schnier, an economics professor at UC Merced, who has done work related to organ donation. He spoke about an article under review, “Subsidizing Altruism in Living Organ Donation.” Almost all of the students who had been at the workshop were there, and they recognized me. After the talk, a student asked me about making an appointment to learn how to use RefWorks. When I first walked in, I had heard her talking to someone about some issues she was having accessing an article via Google Scholar, so I asked about that, too. As I was getting up to go, the students mentioned that they were staying to talk to the researcher about his work a bit more, and they asked me to stay!  As the students gave their introductions, I asked the series coordinator if it was okay if I stuck around; it was fine.

It was very interesting to hear some of the students’ concerns. For example, a student was worried that the research she was working on now might pigeon-hole her somehow. The economics professor gave a very good response–that the skills they are learning as graduate students can be applied to the research they will be doing in the future. His background is also varied–he looks at both environmental and health topics through the lens of economics–so that helped eased some of the concerns. I appreciated the connection to lifelong learning; as a librarian, I try to emphasize to freshmen students that the information literacy skills they are learning will help them not only in completing their immediate assignment but throughout their college career and beyond. Even if students aren’t writing papers in the future, they can use what they have learned about information in their work and daily lives.

At the end of this discussion, another student asked me if the library had any book clubs. We don’t, but I am going to look into this. When I got back to my office, I emailed the student who had asked about RefWorks, asking when she would like to come by, and I also asked her about the articles again. She got in touch with me this morning, and I was able to help her track down the articles.

I’m really excited about the the connections I have begun making with our public health graduate students.

Documenting the Future (& Past)

Lindsay DavisLeave a comment

As of yesterday, I have exactly one month before I leave Merced College, and I have started preparing for the new librarian who will be making the Los Banos Campus Library his or her new work home. (Here is the job ad for the position I am leaving, by the way.)

Last summer, Meredith Farkas’ American Libraries column was about what to do to ensure your projects continue after you’ve left a position, “Future-Proof Your Project.” Documentation is so important when leaving a job. When I got my position, documentation wasn’t necessary because my predecessor (and librarian mentor) was switching to the other campus, so I could easily call to ask questions. I have been working on a Word document that is simply a list of things to know: a little library history, accounts to get set up (LibGuides, Text-a-Librarian, Sirsi Workflows, etc.), collection needs and procedures, things I worked on and things I still wanted to do, etc. I also have a message about how important it is for him or her to make the library his or her own; I have my strengths, and the new person will have other strengths. I also included my personal email and cell phone number. I have nine single-spaced pages so far.

I added the librarians at the other campus as co-owners to all of my LibGuides, so they can share those with the new librarian. I got rid of paper and digital files the new librarian won’t need and re-organized the file drawers.  Our campus has a shared drive, so I am updating the Library folder in there, too, with various folders for electronic copies of handouts, important forms, instruction calendars, and other things I mention in the Word document I am writing up.

I switched all my listserv subscriptions to my Gmail, started forwarding a few emails, and boxed up the things to take home, including a binder full of flyers I made over the last few years for displays, events, and contests.

13072919_10156770974445573_4293123233050030986_o

I also started cleaning out my office.

13071947_10156783673190573_7654611409594775529_o

Doing these things has also helped me realize that I was able to accomplish some good things in the three years I was full-time in Los Banos. Ultimately, I am glad I was able to be an energizing force on our small campus. Their librarian wasn’t a shushing, stern type. I was able to make small steps to get a more user-centered space. Culture is the hardest thing to shape, but I made progress. I was able to have some fun displays, contests, and activities, including Game Nights. Through these and other communication efforts, the faculty and student groups began to see and use the library as a campus hub. Our student government even had a campus suggestion box in the Library at one point. And let’s not forget about the food pantry! I feel great that the faculty and staff knew they could count on the Library to help, in both instructional and non-instructional efforts. I was able to build solid relationships in our campus community.

And the students knew they could count on me, too. To quote one of the student comments on my evaluation this year, “Definitely not the crusty old librarian stereotype.” I feel really good about that.

December 2015 & January 2016 Library Displays

Lindsay Davis6 Comments

The last day of the fall semester was December 18th, and the spring semester started on January 19th, the day after Martin Luther King, Jr.’s birthday.

I don’t really have a whole lot of time in December as students are hurriedly finishing final papers. Our library media technician pulled some winter and holiday items out for a quick display, which always stresses me because we don’t have a whole lot of variety when it comes to holidays. I always forget to have the main library order me some children’s titles about Hannukah, Kwanzaa, and Ramadan, and I vow to ask by the end of today. We have a part-time child development instructor at our site, so we have a small children’s collection specifically for an assignment involving multiculturalism. As someone who worked as a bilingual (Spanish/English) library assistant in the children’s department at a public library, I desperately need to make this a priority before embarking on the next chapter in my library career (more on that soon). Because of those changes, my display game this term will be even simpler. I decided to forgo linking the titles in Smore and will just be posting photos.

Sure enough, I didn’t even have time to link the titles I used for the refugee display I had in December anyway. I was really pleased–people checked items out!

Refugees

For the latter half of January, I had some Martin Luther King, Jr. books out, and I also highlighted some of our biographies (I did a little cleaning in this section, and I think I am done for now) about survival, failure, and success.

MLK

Survival

 

Book Management: Weeding

Lindsay Davis2 Comments

Libraries sometimes get a lot of negative beef when it comes to getting rid of books. This isn’t done haphazardly. It’s part of our jobs to make room for newer materials and changing tastes based on demographics. In the case of a small community college campus, some years, it seems like all the writing courses are focused on food politics. Other semesters, the hot topic is social media, terrorism, gangs, etc. Materials also become out of date. Every time I get a new copy of one of those Opposing Viewpoints books, I send back the oldest version to the main library to be discarded.

Libraries don’t have  infinite room. Just like a closet, you need to clean out libraries to make room for classics, items that actually get used, items that are up to date, and new items. In libraries, we call this weeding. (The featured image on top includes a photo of books that were on our shelves that had seen better days.)

Collection management, I have learned, is not my favorite part of my job as a campus librarian. It’s a lot of work, and I don’t really have the right training to run reports on our integrated library system (ILS) to actually check when items were last checked out; I key in every book individually without a scanner (I need to ask the campus dean if we can buy  one) to find out those statistics.

This year, to help me in the weeding process, I created weeding slips.

12339251_10156225714155573_9085277517327917766_o

They are based on the slips used by librarians at California State University Stanislaus, my undergraduate alma mater. (In addition to my full-time job, I also work at CSU Stanislaus one or two Sundays a month during the academic year.) The slips come in handy because I can fill out all the necessary criteria I need in order to send books to the main library for possible deselection. The librarians at the main library take a look at the notes on the slips, and the collection development officer, the library director (not my boss), makes the final decision. These is also a section on the slip where I indicate whether or not the main library has a copy of what I am sending, which also helps their weeding process. When they weed books, they also check to see if our campus has a copy. It’s been an effective system thus far.

Part of the weeding process also includes inviting faculty in the specific discipline to look over the items for potential weeding. I don’t get a lot traction on that front, so I do a two-week call. If no one comes, I send them on to the main library.

I weeded certain areas this fall, but the true masterpiece was the fiction section. Here is the before and after. I forgot to take a photo of the fiction section before I started weeding, but the photo on top is the biography section, which looks very similar to what fiction looked like before the weeding process. Now imagine both sides of the bookcase looking like the bottom photo. We now have breathing room!

12491849_10156337520805573_245962013041574957_o

With the new empty space, my plan is to put just a few books face-out on the shelves, like in bookstores. I do a lot of displays along the outer edge of the library, on our lower reference shelves, and it does encourage some circulation, but I like the idea of displaying books directly on the circulating shelves. I have students who tell me they like to browse when I notice them at the shelves and check to see if the students need help finding something. Because of the browsing behavior, I plan to make some signs in our signature lemon yellow to advertise putting items on hold from the other campus. I also want to advertise the eBook app available through the county library system, as well as let students know that they can put items on hold from across the county library system to pick up at the local library (a lot of them are surprised when I tell them they have access to way more than what is physically available at the local library). I did a hug sign re-haul last year, but I want to experiment with putting a few signs face-out on the shelves.

I also plan to tackle the biography and 900s (geography and history) sections in the spring semester.